Sacramento Kings nba all-star campaign
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OverView:
To encourage the Sacramento community to vote players into the NBA All-Star Championship, we used motion design to reimagine beloved Sacramento landmarks. The results were a success, as we achieved 190,000+ views and 11,000+ interactions in under 24 hours – a rare achievement in the NBA for a post without featuring players.
Credits
Editor, Motion Designer: Asher Bloom
Social Producer: Kenny Reprado
Creative Manager: Gian Montes
Awards
46th Annual Telly Silver Winner (Craft-Use of Vertical Format)
46th Annual Telly Bronze Winner (Craft-Motion Graphics & Design)
46th Annual Telly Bronze Winner (General-Media & Entertainment)